Brand: Your Fitness Club
Advert title(s): #LIVEFIT
Advertising Agency: Pushkaraj S Shirke, Mumbai, India
Agency website: http://www.pushkarajsshirke.
Creative Director, Copywriter and Photographer: Pushkaraj S Shirke
Art Director: Pushkaraj S Shirke
Pushkaraj S Shirke
Design: Surabhi Cholkar
Published: October 2014
Rationale:
Everyone who comes to Your Fitness Club is not an athlete or a professional bodybuilder - most of them are people like you and me, simple people with common lives, who want something more out of life - which makes it their reason to come to the gym and put in that effort to #LIVEFIT so that they can pursue their passion and live the life they want.
Everyone who comes to Your Fitness Club is not an athlete or a professional bodybuilder - most of them are people like you and me, simple people with common lives, who want something more out of life - which makes it their reason to come to the gym and put in that effort to #LIVEFIT so that they can pursue their passion and live the life they want.
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